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Electronic Arts (EA)
Project type
Content Strategy (Current)
Date
Jan 26 - Present
Location
Los Angeles, CA
Lead Content Strategist & Copywriter, Global Talent Brand
Electronic Arts
Lead global content strategy and copywriting for the Global Talent Brand team, developing employer brand storytelling across LinkedIn, editorial, recruiting, and executive communications channels. Manage multi-region content calendars and partner with Talent Acquisition, Communications, Creative, and Studio teams to launch campaigns supporting hiring, culture, and brand awareness initiatives. Write and produce employee spotlights, leadership narratives, and social-first campaigns aligned to EVP and audience engagement goals. Analyze performance metrics to optimize content strategy and strengthen global employer brand visibility across 8+ regions.
